Hi, I'm Rory!

Creator, Strategist, Advisor, Product Manager. Passionate (some might say obsessive) about harnessing AI for transformative, boundary-pushing solutions.

  • Delivered 10 AI products & projects in the last 2 years

  • Helping clients from startups to enterprises with $4B+ in revenue.

Take a look at my experience, or reach out if you'd like a conversation - always happy to chat!

Experience

AI agents

Sidekick

AI Customer Support for Events Services.

AI agents

Smart Leads

Audience targeting and lead enrichment.

AI agents

UGC Studio

Omnichannel content creation and realistic video avatars.

AI agents

Journey Genie

Create personalised travel plans in seconds.

AI agents

Rivum

Song-to-lyrics transcription for streamlined publishing to DSPs

AI agents

Squire Rent

End-to-end digital tenancy management platform.

Sidekick

Problem

Customer support teams in the event services industry struggle to scale efficiently. Hiring additional staff to handle increased queries is costly, and slow response times lead to lower customer satisfaction.

Solution

Sidekick leverages AI to answer the majority of customer support queries instantly, reducing response times and enhancing customer satisfaction. Businesses can handle 5x more queries without additional staff, saving £30k+ in hiring costs.Customers receive instant answers with the option to connect with a human when necessary, improving their experience and reducing resolution times by >50%.

Tech Used

Automation - Bubble, Make
Large-Language Models (LLMs) - GPT-4o, GPT-4o Mini
Integrations - Web, Whatsapp, Instagram, Facebook Messenger

Smart Leads

Problem

Businesses struggle to segment and target their audience effectively. Manually filtering customer lists and enriching lead data is time-consuming, limiting the ability to launch precise and effective marketing or sales campaigns.

Solution

Smart Leads uses agentic AI workflows to dynamically filter customer lists based on natural language queries, automatically translating them into optimised database searches.It enriches audience and lead lists in bulk by pulling in external data (e.g., web search) and internal documentation, allowing businesses to make smarter, data-driven decisions.

Tech Used

Automation - Make
Large-Language Models (LLMs) - GPT-4o, GPT-4o Mini
Integrations - Google Sheets, Hubspot, Scrape.do, ScrapeNinja

UGC Studio

Problem

Creating high-quality user-generated content (UGC) is resource-intensive. Businesses and influencers need a scalable way to produce engaging content for different platforms while maintaining authenticity and brand consistency.

Solution

This AI-powered tool automates the creation of written and video content tailored for different platforms, including TikTok, Instagram, LinkedIn, and email marketing.It enables users to generate synthetic or personalised avatars (users can either create synthetic characters or scan themselves for a custom touch); and opens up new engagement opportunities for brands, influencers, and small businesses.

Tech Used

Automation - Bubble, Make
Large-Language Models (LLMs) - GPT-4o, GPT-4o Mini
Integrations - ElevenLabs, HeyGen

Journey Genie

Problem

Researching destinations, accommodations, and activities can be overwhelming.Many people struggle to find reliable information and personalised recommendations for their journey, leading to frustration and stress.

Solution

Journey Genie used GPT-3.5-Turbo to generate personalised recommendations for each user based on their preferences, budget, and travel style.The app also provided detailed information about destinations, including local attractions, restaurants, and accommodations, to help users make informed decisions about their journey.

Tech Used

Automation - Bubble, Zapier
Large-Language Models (LLMs) - GPT 3.5 Turbo
Integrations - Google Maps, Viator

Rivum

Problem

Traditional songwriting can be long-winded and tedious, especially when it comes to converting hand-written text into digital content. The use of accurate lyrics on social media and streaming platforms (e.g. Spotify, Apple Music) can help to connect with new audiences and generate viral content (Musixmatch, 2022).

Solution

With Rivum, musicians/producers could easily submit their songs and have them transcribed into a structured verse/song format. This eliminated the need for manual transcription, freeing up time for artists to focus on their creative process.Rivum supported 14 languages, with plans to extend to over 30+. This means that musicians from around the world were able to benefit from the app, regardless of their language or location. By leveraging the power of Whisper and GPT-3.5 APIs, Rivum was able to transcribe high-quality lyrics in a matter of seconds.

Tech Used

Automation - Bubble
Large-Language Models (LLMs) - GPT 4, Whisper

Squire Rent

Problem

The traditional tenancy management process can be complex, time-consuming and prone to errors.

Solution

Squire Rent allowed both landlords and tenants to schedule viewing, sign secure digital agreements and manage disputes and queries throughout the tenancy.At the end of a tenancy, reviews were requested from both parties. This aimed to:

  • Warn users of potentially dubious landlords/tenants

  • Encourage a more cohesive relationship between users

Tech Used

Automation - Bubble.io, Zapier